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Mobile App2025
Reimagining everyday banking for a new generation
We partnered with Meridian to design and ship a consumer banking app that grew to 1.2M users in nine months.
62%
Weekly active users
4.8
App Store rating
−34%
Support tickets
The Challenge
Meridian's legacy banking experience was fragmented across channels. Customer satisfaction was trailing neobanks, and the product team needed a decisive leap — not another iteration.
Our Approach
Over twelve weeks we audited the existing ecosystem, ran diary studies with 40 customers, and rebuilt the product experience from first principles. A new design system, a native iOS + Android app, and a unified identity layer.
The Outcome
Launched in six months, the new app hit a 4.8 App Store rating and 62% weekly active usage within the first quarter. Support tickets fell by 34%.